Crunchy barrels of fun!
Cereal Fest is a one day event that celebrates and promotes healthy yet fun breakfast family day. The idea is encourage kids to eat cereals instead of junk food, showing them that eating healthy can also be fun!
The visual concept behind the project derivers from ‘the breakfast experience’. We developed a whole graphic system based on composition & illustration, connecting a bowl of cereals with a circle and a cereal box with a square. Playing around with this geometric shapes, we created the visual identity for the Cereal Fest.
Love crisp? Buy your ticket & have some!